Ok, animals work in advertising and is a very common technique. Here are a few examples of how they work.
Kia Hamster commercial
In this one, animals are used as personification of people. Gives a cool vibe.
2012 HYUNDAI SONATA HYBRID: Easy On The Eyes.
Cute animals. Check. Catchy soundtrack. Check. This one has all the component parts and pulls them together masterfully. The ad does a great job of keeping the viewers attention, while keeping them guessing what could have the animals of the forest so interested. Jeff Bridges’ familiar voice tells that it is “as easy on the eyes as it is on the environment.”
Aflac Dancing Duck TV Commercial (New Voice Revealed)
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