I have seen my share of re-org across various companies and its impact on the teams. Here are 6 marketing challenges that require a special form of courage (courageous contribution). It requires you to step forward despite these challenges and draw upon your inner strengths as well as your social network to navigate and overcome these challenges.
It involves taking action to give your best at work even when you feel as if you cannot succeed.
1. Mastering a new roles that requires new skillsets
- moving from marketing to sales
2. Working with high demands and dramatically different job expectations across groups
- everybody up to the CEO want to provide input and express an opinion on your marketing initiative
3. Shifing project scope or goals that undermine your sense of what is expected in your work
- your marketing budget got cut to fund a short term volume driving initiative
4. Going through a reorg that shift your role and responsibility
- mergers, new roles
5. Handling a difficult interpersonal relationship with a manager or a peer who puts you on the defensive
- your boss makes bad comments about you in public
6. Feeling excluded
- you notice that you are not invited for key meetings and feel left out.
Recent Comments