You often see reports of online shopping doing well in the USA. But the European shopping is equally healthy. Read the following report from Mediapost:
ComScore Networks recently released the first in
a series of European holiday season shopping analyses, which revealed
that French retail sites have experienced the largest gains in the
first three weeks of the season (versus the pre-holiday shopping period
from 28 August - 29 October), capped off by a 79-percent gain in cyber
shopping traffic during the most recent week (ending 26 November)
versus the pre-holiday average.Retail sites in the U.K. saw a 65-percent
increase, and German sites experienced a 63-percent rise in the most
recent week compared to pre-holiday levels. Amazon and Apple Computer,
consistently appear in each country's list of top sites, demonstrating
the global appeal of these two brands.
Bob Ivins, managing director of comScore Europe,
said "While cyber shopping visits rose most quickly in Germany during
the first week of the holiday shopping season, online shoppers in
France have since become more active."
